Okay, so lets say you have decided that you need a full ‘digital agency-grade’ online marketing makeover for your company and you are searching the web for one. Then you find out that every agency claims to be a ‘full-service digital agency’ and they are the perfect one for you, but in reality they are ‘partially qualified’ or just good at some things while the bulk of their staff is full of sales people or ‘Account Executives’. So how do you weed out the sales-heavy commission-based agency and focus on agencies that rely on pure marketing and technical acumen?
