Audits and Analytics Services

Transforming Your Marketing Strategy

We recommend regular audits to study your marketing strategies and offer insights to make the most of your marketing resources. Our Tack Media experts will audit your brand while creating a competitor analysis with data-focused solutions to capitalize on opportunities to expand your business.

 

We get on board and solve whatever comes our way. If there is a challenge, Tack Media has the solution!

I want better performance
of my paid ads

I need to audit my Brand Presence
and to stand out among competitors

I want to improve my Google
ranking and SEO

I need an overall strategy audit
and review and new approaches
to present my business

I want to stand out in Social
media and my strategy is
currently stuck

I need better data analysis,
so I can improve my paid ads
and traffic

ANALYTIC REPORTING

Our experts analyze data monthly, quarterly, and annually, comparing it to industry trends. This allows us to provide educated recommendations on how to optimize your online metrics.

BRAND AUDIT

Every brand benefits from a fresh perspective. We offer you our unique outlook along with a detailed analysis of your brand’s performance, and a list of your strengths and weaknesses. After carefully considering the industry landscape, we’ll recommend a way to position your company that sets it apart from the rest.

BRAND AUDIT

Every brand benefits from a fresh perspective. We offer you our unique outlook along with a detailed analysis of your brand’s performance, and a list of your strengths and weaknesses. After carefully considering the industry landscape, we’ll recommend a way to position your company that sets it apart from the rest.

COMPETITOR ANALYSIS

While looking inward is instructive, looking outward completes the process. A competitor analysis allows us to determine your company’s individual value and the best way to interact with your customers.

KEYWORD RESEARCH

Keyword research produces industry insights you can use to create relevant content and improve the odds of conversions. Our keyword experts will audit your website to identify keywords that are ideal to target your customer’s interests.

KEYWORD RESEARCH

Keyword research produces industry insights you can use to create relevant content and improve the odds of conversions. Our keyword experts will audit your website to identify keywords that are ideal to target your customer’s interests.

SEO ANALYSIS

You’ve heard a lot about SEO, and for good reason – it’s a key driver of website traffic. Our experts will audit your site and create a complete list of issues that could be diminishing your site’s ranking on Google. Using this list, we will then establish solutions to boost site traffic.

UX TESTING

Through our comprehensive testing services, we’ll identify how a typical user engages with your site and reveal problem areas where the customer experience needs improvement. We’ll also give you user behavior-driven insights and suggestions to increase usability.

UX TESTING

Through our comprehensive testing services, we’ll identify how a typical user engages with your site and reveal problem areas where the customer experience needs improvement. We’ll also give you user behavior-driven insights and suggestions to increase usability.

Connect with Tack

 Our online digital marketing services can help you maintain a well thought out and strategic approach that is adaptable, budget conscious, and encourages increased engagement from your potential customers.   

Talk To Us

We’re available 5 days a week to learn about your internal marketing automation needs.
  • Expert advice:

Today many companies struggle to do some or all of these things in-house. Fortunately, Tack Media is available to help on a per-project basis, or regularly, as needed. Our team of Brand Managers, SEO and PPC experts, designers and developers will provide expert advice and will provide recommendations for your business development.

  • Extension of your marketing teams:

We can step in if you need assistance with a particular design, piece of content, paid ads or help develop a full branding strategy, so all elements are connected. Our experienced, cohesive team will work together to produce results and grow your brand.

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You won t talk to a SALES person... Speak to a project manager instead

See our work

Our portfolio of diverse clients . These include branding, graphic design, website design, website development, multimedia and more.

Discover Your Potential

Scaling businesses in web, creative, social, lead generation, SEO, SEM, and content development.
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  • Speak to a Live Marketing Expert
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  • Customized Packages to Your Budget

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Carlos  Canfield

Senior Business Intelligence Consultant

Dr. Carlos Canfield is a consultant at Tack Media with deep expertise in finance, B2B strategy, and business intelligence. He earned a Ph.D. in Administration from Tecnológico de Monterrey and a Master’s in Computer Science from Carnegie Mellon University in Pittsburgh, bringing together academic excellence, analytical depth, and a powerful research-driven perspective.His experience spans complex consulting and research initiatives in finance, economics, telecommunications, logistics, and strategic market analysis. His work has included studies on default trends in Mexican startups and the financial system, interconnection cost models for telecom operators, logistics optimization in the foreign trade sector, steel distribution research, and small business acceleration projects. This multidisciplinary background gives him a rare ability to connect data, markets, and strategy with precision. His core specialties include antitrust studies, telecommunications costs, finance, strategy, and economics.For Tack Media, Carlos develops advanced articles, benchmark studies, and intelligence-backed research that elevate the strategies we build for our B2B clients. By translating complex business, financial, and market data into meaningful insight, he helps companies make smarter decisions, sharpen their positioning, and identify opportunities with greater confidence. His contribution adds a powerful layer of sophistication and strategic clarity to our work, helping businesses grow through sharper intelligence and better-informed direction.

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José Albarrán

Turning Dreams into Reality | Social Media Video Editor

Meet José Albarrán, a skilled video editor and producer from Venezuela with over 10 years of experience creating compelling audiovisual content for brands across Europe, America, and Oceania. José’s journey into the world of video editing began with his childhood love for Dragon Ball, which fostered his optimistic outlook, relentless drive to improve, and determination to overcome any challenge.

A graduate in Social Communication from UCAB Guayana, specializing in Audiovisual and Corporate Communications, José brings both technical expertise and creative flair to every project. He’s also passionate about AI and regularly incorporates it into his work to optimize processes and elevate the quality of every project.

As a key member of the Tack Media team, José’s proficiency with tools like Adobe Creative Suite, motion graphics, and AI technology makes him an invaluable asset in turning client ideas into engaging, high-quality content.

José’s Expertise Includes:

  • Adobe Creative Suite (Premiere, After Effects, Illustrator, Photoshop, Audition)

  • Transitions & Motion Graphics

  • AI Tools for optimization

  • Subtitling & Color Grading

  • Premium royalty-free stock media

  • Home office tool management (Trello, Slack, Asana, Notion, Monday, ClickUp)

  • Team collaboration and project management

With his experience, passion, and dedication, José is here to help bring your ideas to life through dynamic and captivating content.

Mariangel Colmenares

Account Manager & Email Marketing Specialist

At Tack Media, Mariangel serves as the strategic architect of the agency’s sales and business development engine. As the head of the sales team, she oversees the entire acquisition funnel, from high-touch LinkedIn outreach and the development of high-conversion cold calling scripts to the final stages of the closing process.

Mariangel combines high-level project management with a mastery of the customer lifecycle, ensuring that every touchpoint in the sales journey is optimized for conversion. Her expertise goes beyond technical execution; she specializes in building multi-channel lead generation strategies that integrate automated email marketing with personalized human outreach. By aligning resource management with measurable ROI, Mariangel drives scalable growth for the brands she manages, ensuring Tack Media remains a dominant force in competitive markets.

Verónica Mejía

Marketing Manager at Tack Media

Verónica Mejia is a Content Strategist and Project Manager with over five years of experience leading digital marketing initiatives, creative production, and brand positioning across international markets.

At Tack Media, she manages campaign execution, coordinates cross-functional creative teams, and develops structured workflows that ensure clarity, efficiency, and high-quality delivery. Her role bridges strategy and execution, translating brand vision into scalable digital systems.

With a background in graphic design and expertise in social media strategy, event production, and AI applied to business, Verónica brings a performance-driven mindset focused on measurable growth, strong storytelling, and operational excellence.

Daniela Almeron

Senior Marketing & Project Manager

With over six years of experience in digital marketing and operations, Daniela leads cross-functional teams to deliver high-impact campaigns aligned with business objectives. She ensures projects move forward with clarity, structure, and accountability, keeping teams focused, aligned, and on track.

Daniela is known for her strong ownership mindset, problem-solving approach, and ability to bring structure to complex initiatives. She plays a key role in driving collaboration across departments, supporting leadership decisions, and maintaining momentum across multiple projects simultaneously.

Committed to continuous growth and innovation, she focuses on optimizing processes, strengthening team performance, and contributing to scalable, long-term strategic development.

Stephanie Canfield

Head of Marketing at Tack Media

With over 13 years of leadership experience in digital marketing, Stephanie has developed an expertise in driving high-impact communication and comprehensive marketing strategies. 

Holding a Bachelor’s degree in Communication Science from Tecnológico de Monterrey and a Master of Science in Business Communication and Digital Media from Tilburg University in the Netherlands, her advanced research on eye tracking and AI positions her at the forefront of innovative marketing methodologies.

Since joining Tack Media in 2022, Stephanie has taken charge of the agency’s marketing division, leading a high-performing team of 33 professionals. She is responsible for the strategic oversight of marketing operations, executing large-scale B2B campaigns, analyzing market trends, and spearheading branding initiatives that resonate with diverse target audiences.

As a forward-thinking leader, Stephanie is currently pursuing a Data Science certification to integrate data-driven insights and AI into Tack Media’s marketing strategies, enhancing the agency’s ability to deliver exceptional results for clients across industries.

Kevin Tash

CMO & Board Member

Ranked globally as a top-tier marketing executive, Kevin Tash does more than design strategies—he redefines markets. As a core leader and Board Member at Tack Media, Kevin brings a high-performance growth mindset that has transformed organizations across diverse sectors, from SaaS to high-growth e-commerce.

Based in the Los Angeles metropolitan area, his proven track record includes spearheading global strategies for companies in the $20M to $100M range. He specializes in scaling complex operations and managing multi-million dollar portfolios, leveraging a global perspective to drive sustainable competitive advantages. Kevin’s leadership is defined by his ability to bridge the gap between visionary branding and rigorous operational execution.