Real Estate Marketing Plan
Portals rent you your own clients.Owning the lead is a different business.
Ten questions about how you get listings and buyers now. You get a written plan to build a pipeline you own instead of one you lease back every month.
- 300+ brands since 2009
- Google & Meta Partner
- 15+ industries
- Sherman Oaks, LA
Four things quietly taking money off the table.
You are renting your own clients back from the portals.
The lead was searching for a home, not for you. Every month you pay again for the same audience.
Your brand lives inside someone else's app.
When the portal changes its algorithm or its pricing, your pipeline changes with it and you get no vote.
Listing appointments, not buyer leads, pay the bills.
Most agent marketing generates the cheaper, slower, lower-margin half of the business.
The database is full and nobody is working it.
Past clients and sphere are the highest-converting audience you own. Most agents touch them twice a year.
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What a marketing team costs, and what you get instead.
A single mid-level marketing hire runs six figures all-in before you have bought a click. You still need a media buyer, a designer, someone who can write, and someone who has run this category before. The alternative is not cheaper by accident. It is cheaper because the bench already exists.
- One salary, one skill set
- Ramp time before anything ships
- Learns your category on your budget
- Holiday, sick leave, turnover
- You manage them
- Media buyer, designer, writer, strategist
- Live inside two weeks
- 300+ brands since 2009, 15+ industries
- Google, Meta, Shopify and TikTok partner
- We manage it. You read the number.
A part-time assistant posting listings — Owning demand means content, paid distribution and a follow-up system. Posting is not distribution.
Not our words.
They really felt like an extension of my marketing team instead of an outside agency. I was happy to see great results in a short period of time and complete transparency with weekly reports, clear goals, and realistic timelines.
The best marketing agency around. They paid so much attention to our requirements, and the results we are getting are amazing. 5x ROAS.
They were excellent in service, attention and quality to my interior design business. My presence and leads scaled in less than 3 months.
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What actually moves real estate.
Neighbourhood expertise beats listing carousels. Show the street, the school, the taco place, the comps.
Video listing tours get shared. Static flyers get scrolled.
Retarget your own database. It is the cheapest audience you will ever buy and the one most likely to transact.
Traffic is the easy half.
Doubling conversion rate is cheaper than doubling spend, and it compounds against every channel you are already paying for. This is where we start, not where we finish.
Home valuation as the offer
Highest-intent lead magnet in the category. It self-selects sellers.
Speed to lead under five minutes
Real-estate leads go cold faster than almost any other category.
Neighbourhood landing pages
One page per farm area, with real inventory and real data.
Database reactivation campaigns
Before you buy a single new lead, work the ones you already paid for.
Twenty minutes. Pricing on the same call.
Tell us the number you are trying to hit and by when. We will tell you straight whether we are the right team, and what it costs, before you hang up.
Book the 20-minute call 310-620-1141
